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In March, the annual Domotex-2018 floor covering exhibition was held in Shanghai (China). The exhibition is very popular all over the world, participants and visitors come to it from different countries in order to demonstrate and evaluate the latest trends and fashion trends in the field of flooring. In 2018, Komitex Lin took part in the exhibition, along with other major manufacturers of linoleum and floor coverings. All the exhibition days the stand of the company was of great interest to the visitors. At the stand you could meet our regular partners, who have long been familiar with the product, and completely new potential partners interested in the quality of Komitex LIN products. Actual designs-novelties attracted visitors to the exhibition, calling attention to the products. The demonstration of the unique properties of the protective layer of linoleum and the base finally consolidated the interest in the company, and this interest was manifested in a large number of business negotiations within the exhibition days. It should be noted that in European countries the advantages of polyester base over foam is recognized by all. This is confirmed by the prices in retail, with the same technical characteristics of linoleum on polyester 5-6 euros more expensive than similar products on foam. Professionals who have extensive experience with flooring, and the exhibition was mostly just such people, it was enough to throw an appreciative look at the designs, turn the samples and evaluate the basis to become interested, to proceed to a more detailed acquaintance with the products. Some visitors were surprised that the unique characteristics of the calendered protective layer are available in a width of up to 4 meters, and in fact Komitex Lin is the only company in the world that managed to overcome technical barriers and mastered the most complex technology of production of linoleum with calendered protective layer up to 4.0 meters. A number of guests working with contract coatings, highly appreciated the potential of our collections Elbrus, Everest, Spectrum, Hangar for education, health, trade, offices. Representatives of retail companies, DIY paid more attention to household coatings, noting the current designs and a wide range of collections for all segments of the market, different categories of end customers. Everyone recognized the tremendous progress that we have shown in recent years, creating new, unique products, both in the household and in the commercial segment. Bright, well-designed stand Komitex Lin fully reflected the essence of our company – dynamism, environmental friendliness, relevance. Taking into account the grandiose scale of the exhibition, such close attention of visitors confirms the highest interest in our products all over the world. The innovative product is in demand in the markets of Southeast Asia The Asian market (Eastern universalism) has always been different from the Western one (rationalism) and the flooring segment is also no exception, having its own specific requirements and cultural features. At the same time, in South-East Asia, this segment is one of the most dynamically developing and therefore of particular interest to manufacturers of floor coverings. Due to the increasing competition in this region, it is important to offer the customer a product that combines advanced innovative solutions, competitive advantages and an attractive price offer. Therefore, our vinyl flooring with calendered protective layer and PET base was a pleasant discovery for visitors. All days of the exhibition at the stand Komitex LIN gathered large groups of visitors, carefully listening to information about the product and getting acquainted with all the advantages. Communication with employees, videos showing the incredible advantage of wear resistance, and visual "live" experiments revealed the full potential of the vinyl coating Komitex LIN. Exceptional abrasion resistance, resistance to temperature changes, preservation of linear dimensions (0.04% – 10 times better than international standards), perfect appearance throughout the life and designs for every taste – all this fully satisfies the most demanding requirements. Having embarked on a difficult path, we are a kind of pioneers in the production of the best option for flooring – vinyl coating with calendered protective layer on PET basis. Bold decisions, their successful implementation, perseverance and love for their work allowed Komitex LIN to create an innovative, unparalleled product and bring the very concept of quality flooring to a new level. We constantly invest in development, follow the philosophy of continuous improvement and therefore it is especially pleasant when the result of our work begins to appreciate all over the world. Participation in such large-scale exhibitions and demonstration of our achievements to the world are a new milestone in the development of Komitex LIN. Consumers from all over the world are gradually coming to understand the undeniable advantages of the calendering technology of the protective layer. Great interest from all continents, strengthening relationships with existing partners and adding many new ones-all this together with the technological achievements of Komitex LIN, makes our a unique product in demand and competitive.
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